Brand Identity | 2022
Company overview
(Resolute) is headquartered in Houston, Texas. Resolute delivers staffing solutions to government and private sector organizations in developing viable and sustainable technical solutions.
Project
This company required a full re-branding and the creation of all the graphic assets need to enhance the brand presence, I created the following graphic assets: Logo improvement, brand icons, logo variations for each business unit, brand fonts, and color palette.
Role
Lead designer
Tools
Adobe Illustrator, Adobe Photoshop
Goals & Business value
The goal was to create a holistic brand that showcases the values of the company (honor, courage, and commitment), the brand redesign allows an improvement to all the graphic assets need to create a cohesive digital brand presence.
Brand Icons
Color Palette
Typography
Brand Implementation